A Nation of Small Shareholders (Studies in Industry and Society) Book PDF, ePub eBook

Join our eBook service for unlimited books & audiobooks. Get a free 7 day subscription! ↓↓↓↓↓


Book Descriptions:

Immediately after the frightening Great Crash of 1929, many Americans swore they would "never" or "never again" become involved in the stock market. Yet hordes of Americans eventually did come to embrace equity investing, to an extent actually far greater than the level of popular involvement in the market during the Roaring 1920s. A Nation of Small Shareholders explores how marketers at the New York Stock Exchange during the mid twentieth century deliberately cultivated new individual shareholders.

Janice M. Traflet examines the energy with which NYSE leaders tried to expand the country’s retail investor base, particularly as the Cold War emerged and then intensified. From the early 1950s until the 1970s, Exchange executives engaged in an ambitious and sometimes controversial marketing program known as "Own Your Share of America," which aimed to broaden the country’s shareholder base. The architects of the marketing program ardently believed that widespread shareownership would strengthen "democratic capitalism" which, in turn, would serve as an effective barrier to the potential allure of communism here in the United States.

Based on extensive primary source research, A Nation of Small Shareholders illustrates the missionary zeal with which Big Board leaders during the Cold War endeavored to convince factions within the Exchange as well as the outside public of the practical and ideological importance of building a true shareholder nation.

In these troubled economic times, every citizen should welcome studies that shed light on U.S. financial markets. A Nation of Small Shareholders puts the role of individual investors in broader, long-term perspective.

A Nation of Small Shareholders (Studies in Industry and Society) by Janice M. Traflet

From reader reviews:

Edward Peterson:

Do you among people who can't read enjoyable if the sentence chained within the straightway, hold on guys this particular aren't like that. This A Nation of Small Shareholders (Studies in Industry and Society) book is readable by you who hate the straight word style. You will find the info here are arrange for enjoyable reading through experience without leaving possibly decrease the knowledge that want to provide to you. The writer of A Nation of Small Shareholders (Studies in Industry and Society) content conveys prospect easily to understand by a lot of people. The printed and e-book are not different in the information but it just different in the form of it. So , do you continue to thinking A Nation of Small Shareholders (Studies in Industry and Society) is not loveable to be your top checklist reading book?

Deborah Mele:

Nowadays reading books become more and more than want or need but also get a life style. This reading addiction give you lot of advantages. The benefits you got of course the knowledge the particular information inside the book that improve your knowledge and information. The data you get based on what kind of reserve you read, if you want attract knowledge just go with education books but if you want feel happy read one together with theme for entertaining like comic or novel. Typically the A Nation of Small Shareholders (Studies in Industry and Society) is kind of reserve which is giving the reader erratic experience.

Jennifer Vickery:

Are you kind of occupied person, only have 10 or perhaps 15 minute in your day to upgrading your mind ability or thinking skill actually analytical thinking? Then you are receiving problem with the book compared to can satisfy your short period of time to read it because this time you only find publication that need more time to be examine. A Nation of Small Shareholders (Studies in Industry and Society) can be your answer because it can be read by an individual who have those short spare time problems.

Ingrid Baumbach:

E-book is one of source of knowledge. We can add our knowledge from it. Not only for students but also native or citizen need book to know the upgrade information of year for you to year. As we know those publications have many advantages. Beside all of us add our knowledge, also can bring us to around the world. Through the book A Nation of Small Shareholders (Studies in Industry and Society) we can have more advantage. Don't you to be creative people? To get creative person must love to read a book. Merely choose the best book that ideal with your aim. Don't always be doubt to change your life with this book A Nation of Small Shareholders (Studies in Industry and Society). You can more pleasing than now.